Thursday, November 4, 2010

"Every Day Low Prices"


Wal-Mart's commitment to low-price, low-wage, globally sourced model is the target concept that made Wal-Mart into the most powerful retailer in the world. Wal-Mart's business strategy is rather simple in that the retail super giant sells a variety of products at discount prices which has enabled the company to gain greater control of the retail industry while demanding manufacturers to lower their prices.
Wal-Mart's sophisticated distribution system and information technology allows Wal-Mart to track inventory which has significantly improved its efficiency and productivity making it far more profitable than other retailers. Wal-Mart currently sets the precedent of efficent distribution systems and effective telecommunications structures. In addition to its overall business strategy, Wal-Mart's growth strategy is strikingly different from most other big end retailers because its close proximaty to hubs and smaller towns has made Wal-Mart into what it is today.

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